until you do.
Your design business cannot evolve
overflowing
Passion
in abundance
Talent
ad nauseum
Effort
all...
the
You've got it
You are beyond ready to be designer in-demand, with a 3-day work week and 5-figure projects.
You will witness a tangible transformation in yourself, from a state of hoping, winging it and feeling like an imposter to intentionally and powerfully embodying the CEO of your business, with a masterful strategy and process, underpinned by a mindset magnetic to abundance and success.
You will witness a tangible transformation in yourself, from a state of hoping, winging it and feeling like an imposter to intentionally and powerfully embodying the CEO of your business, with a masterful strategy and process, underpinned by a mindset magnetic to abundance and success.
Your ability to create a thriving design business has been sat inside you all along but until you acknowledge it, no strategy or action is going to move your bottom line.
This programme is unlike any other. In the Masterful Design Academy, you will undergo a powerful transformation of both strategy and self.
chaos, imperfections and all.
IT'S TIME TO RENOUNCE HUSTLE CULTURE AND #GIRLBOSSING FOR GOOD...
Recode your CEO frequency to powerfully rewrite your success story;
until you do.
Because your design business cannot evolve
Master your mindset and recode your identity, systems and strategies and to truly embody excellence as a Design Business CEO, with bi-weekly seminars and high-level mentorship and accountability.
Academy
starting september 2nd
for
Masterful Design Academy
An immersive 6 month Mastermind Design Business Owners
Design
Masterful
the
GO FROM hot mess to hell yes AND HIGHLY PAID WITH
You shine when working from intuitive flow state...
is...
When you zone out from the external (and internal) noise and immerse yourself in your creativity. But when you're in reaction mode, juggling keeping your clients happy, creating something meaningful, managing the day-to-day running of a business, a home life and everything in between, it's so easy to fall back to what is safe and reliable in amongst the chaos of it all.
Safe and reliable has its place, but a Masterful Designer doesn't dim their brilliance for the sake of life's chaos or imperfections, it thrives in spite of it.
Every time you find yourself procrastinating, disorganised or working to just 'get it done', it sucks all of that juicy, intuitive drive behind your brilliance away and it leaves you feeling icky.
It's icky, because you're left feeling like a fraud. You fall into comparing yourself and your business to the highlight reels of others on Instagram and Pinterest, you start to doubt yourself, and the cycle repeats itself.
When we embrace the duality within us, rekindling our 'why', our passion and our strategy from the ground up, we create space to return to that energy of kinetic, creative magic.
Along this journey, you will feel your comfort zone borders breached, you will feel the expansion of possibility, and the clarity that comes naturally as you allow confidence to seep into your skillset with the proper strategy and processes that will propel it to soar.
You'll be amazed at what you're able to create when free from the limits of comparison and imposter energy, soaring in your own lane. That energy is magnetic, and your dream clients will be drawn to it.
Together, we'll rid you of that sense of hustle, and craft inspired change in your business and in yourself so you can truly embody the expert that you are, in a way that fills your cup (and in turn, your bank balance).
The truth
Soul
Systems
Strategy
method
This is the only mentorship programme for designers where every potent growth strategy, method and system taught is underpinned with the energetics and mindset shifts crucial at every step, through weekly mentorship and integration, so you finally see the results you've dreamt about.
exclusive to the masterful design academy
the
Embodied Excellence
Identify and overcome the belief patterns playing out for you to become a magnet for the success and clients you deserve.
Breakthrough your income ceiling for good by recoding your mindset to be an energetic match for your goals + desires.
Become energetically unrecognisable and wave goodbye to imposter syndrome by developing an unshakeable confidence in your brilliance.
Expand your skillset into new revenue streams and establish yourself as an industry expert.
Raise your rates and hit consistent 5 figure months with irresistible offers.
Hone your messaging and mission to generate leads on autopilot with magnetic marketing.
Craft a signature process that expands time to be more in your creative genius.
Build a soul-aligned business-by-design that is perfectly aligned with your goals, desires, energy levels and time.
Curate streamlined systems that allow you to serve in an elevated way from your zone of creative genius.
Build a tech stack to manage your projects with ease and grace and free up hours of your time every week.
H
Hello! I'm Luci, Creative Director of The Sunday Society. I've been a freelance brand and website designer and strategist for over 8 years, and have significantly worked my way up the clientele ladder to put it gently...
I've built a 6-figure design business from the ground up, one that fits around my life and all of its quirks of motherhood and neurodiversity. I've helped over 200 people build thriving creative service-based businesses over the years, and supported almost 300 clients generate millions in revenue through powerfully soulful brand strategy.
Since I started my business in February of 2016, there has been a trackable, unmistakable correlation between my energetic frequency and my time freedom and revenue, and it's the same for every creative I know. It's why the concept of 'feast and famine' even exists.
The months I fell into overwhelm, fear, imposter syndrome and comparison - I would barely make enough money to pay my bills and worked from the moment I woke up until 10pm.
The year I began actively and intentionally aligning my energy and mindset with a strategy and system that was built-by-design; my annual revenue leapt from £70k to £130k... all while I took 7 weeks off to get married, renovate our home and enjoy the holidays. When leading from a place of intuition, play and spontineity with a deep sense of faith in my ability to create... I see £15k+ months while working part time with a waitlist of clients.
Combining my years of working as a creative strategist along with my passion and certified expertise in personal development, mindset and energetics, I created this programme as a space to help you masterfully rebuild your business into one that serves you. One that flows effortlessly, and fully enables you to embody the expert you already are, but just haven't acknowledged yet.
One that amplifies your unique flair as a designer, generating leads on autopilot while you immerse yourself in the creative process that lights you up. One that becomes a vision board destination for the clients of your dreams. One that elicits an "Ooooh, I LOVE their work!" response from anybody your clients rave to about working with you. One that empowers you as the personification of Design Mastery.
for me
How it happened
because you make the rules.
A 6-figure business gets to be as vibrant and fun as you are,
started & flourishing as a result of my mentorship
creative businesses
80+
with bespoke brand and website design + strategy
clients delighted
290
Quick Facts
By Numbers
through my other programmes and trainings
mentees thriving
200+
working exclusively with female founders
years in business
8
Master your mindset and recode your identity, systems and strategies and to truly embody excellence as a Design Business CEO, with bi-weekly seminars and high-level mentorship and accountability.
Academy
GO FROM hot mess to hell yes AND HIGHLY PAID WITH
for
Masterful Design Academy
An immersive 6 month Mastermind Design Business Owners
Design
Masterful
the
Curriculum
and
intentionally life-proof
Expertly crafted
- How to match and embody your most successful self's frequency
- Recognising and releasing limiting belief systems that block success
- The actual, proven science behind effective manifestation and next-level tools and techniques for effortless magnetism
Becoming 'That' Version of You
step 1
01.
- Crafting a niche angle that will be the cornerstone of your strategy
- Establishing yourself as a design authority within your ideal client's space
- Understanding your ideal client and empathetic, magnetic marketing
- Crafting an irresistible offer for your ideal client
Masterful Methodology
step 2
02.
- Perception vs Reality (faking it 'til you make it)
- Pricing + offer psychology to turn leads into clients
- Persuasive packages and cutting the 'fluff'
- Value-adds and package upgrades
The Psychology of Selling
step 3
03.
- Effortless market positioning and messaging
- Magnetic copywriting and communicating your brand values
- Energised but effortless marketing consistency
Messaging with Meaning
step 4
04.
- Strategic planning methods and toolkit
- Structuring your days/weeks/months for success
- Tools for powerful productivity where it matters
Planning with Purpose
step 5
05.
- Prioritising the creativity in your process
- Expanding time with automation
- Banishing burnout and overwhelm
- Creating a memorable client journey that leads to more referrals, repeat business and raving testimonials
Defining your Bespoke Client Journey
step 6
06.
- Common mistakes and process flaws to avoid
- Design tech and CRMs
- File structure and deliverables
- Non-negotiable industry standards
The Small Print of a Successful Design Business
step 7
07.
- Strategic lead capturing
- Structuring your sales calls for success
- Tools to eliminate nerves and fear around sales
Mastering the Sale
step 8
08.
- Analysing your process for extra-mile opportunities
- Consistency in your brand touchpoints
- Effortless process elegance to wow your clients
- Establishing your experience as an irresistible selling tool
Opportunities for Surprise and Delight
step 9
09.
- Building a presentation process as unique as your work
- Framing feedback
- Establishing boundaries and limits
Power of Presentation
step 10
10.
- Email templates and 'what if' swipe copy
- Communication touchpoints throughout the client journey
- Navigating 'tricky' clients
Communicating like a CEO
step 11
11.
- Embracing your authority in the market
- The mindset of a coveted designer
- Pivoting and diversifying how you monetise your skillset
Embodying the Expert
step 12
12.
Master your mindset and recode your identity, systems and strategies and to truly embody excellence as a Design Business CEO, with bi-weekly seminars and high-level mentorship and accountability.
Academy
GO FROM hot mess to hell yes AND HIGHLY PAID WITH
for
Masterful Design Academy
An immersive 6 month Mastermind Design Business Owners
Design
Masterful
the
What's
Each module is split across a 2 week process:
1. Expansion | Dedicated to learning and getting total clarity on each step.
2. Integration | Dedicated to implementation, meaning you actually take action to see change in real-time.
included
Implementation + Accountability for every step
Unlimited access to over 130+ trainings, tutorials, templates, strategy and mindset workshops for creative service providers.
6 months access to The Sunday Circle
a peep at
A confidential and vibrant community space to connect with your mastermind peers, get guidance and support between sessions and request feedback on your work.
Private Slack channel community space
Over 24 hours of hotseat coaching, Q+A and guidance so your momentum doesn't extinguish.
Live Weekly Mentorship calls
Distilled into 12 powerful modules and workbooks delivered bi-weekly.
The Embodied Excellence Method
A day-long virtual retreat with guest experts and integrative workshops to cultivate a mindset magnetic to abundance.
Magnetic Mindset Online Retreat
pay in full exclusive
Gain clarity and insight into your business with an audit that pinpoints areas for growth, refinement, and optimization tailored to your goals.
Business Audit
Bonus 2
A 60 minute brand strategy session to cut through the noise and get you into action mode as a design business CEO.
1:1 Brand Strategy Session
Bonus 1
and
Exclusive
£697 value
£333 value
£300 value
Bonuses Gifts
"Luci pours sheer intention and excellence into her work."
taniesha walker, cvab
fiona humberstone
"This course has truly been pivotal not only in my career but my life. The technical knowledge coupled with the mindset work has set me up for a career of abundance & happiness."
"The best investment I've ever made - I want to do it all again!"
rosie casson, cvab
"Luci provides invaluable knowledge and most importantly she empowers her students. This is the best investment you will make for your career! I made my investment back ten-fold within 4 months of starting the programme."
jade scanlon, cvab
"I've been able to work with DREAM clients and 3x the salary I had in in the job that I quit."
milly banks, cvab
"I’ve been designing my whole professional career but now have a completely different approach to everything I do and I love it! Luci's mentorship gave me the confidence I needed to take the plunge, so much so I quit my 9-5 in week 2 of the course and was making more by week 8 than I ever had in my life...!"
"Luci has been invaluable in my development as a designer."
Consistent leads
Crystal clarity
alongside effortless, unshakable confidence self-expansion...
Sought-after services
5-figure months
Dream clients
Magnetic marketing
Immersive projects
Effortless sales
ready
If you're for...
and
Includes The Embodied Excellence Method module content plus lifetime access to all recordings, hotseat coaching and personalised mentorship, group support and accountability for 6 months starting Sept 2nd.
Pay in 6
from £250/mth
Includes The Embodied Excellence Method module content plus lifetime access to all recordings, hotseat coaching and personalised mentorship, group support and accountability for 6 months starting Sept 2nd.
Pay in Full
£2,497
Pay in 3
Includes The Embodied Excellence Method module content plus lifetime access to all recordings, hotseat coaching and personalised mentorship, group support and accountability for 6 months starting Sept 2nd.
from £500/mth
now
Exclusive Pay in Full BONUS:
Magnetic Mindset Online Retreat (value £697)
start now →
start now →
start now →
Enrol
Once all members have joined the mastermind and doors are closed, you will be polled amongst you to determine the times that each person is most available to attend the live seminars. If we have multiple timezones, I will endeavour to facilitate all as best I can. If you can't make any of the sessions, you can ask your questions ahead of time in our Slack channel and watch the replays in our mastermind content hub.
I've tried so many programmes, how do I know this one will work?
Replicating what has worked for others hasn't gotten you very far before because it was overlooking your own brilliance. The Masterful Design Academy is the only mastermind for designers that blends seamless strategy alongside magnetic mindset work as the foundation for embodying your inner CEO. Yes, I'll be sharing my years of funnel and offer strategy knowledge and teaching you industry proven marketing methods, but this isn't me giving you a framework to follow to-the-word, because your business is as unique as your design brilliance. This is about equipping you with the why, the tools, knowledge, brand-awareness and energetics needed so you can focus only on what matters to you to create a coveted and profitable design business.
- Upon enrolling, you will get instant access to The Sunday Circle membership hub within Learn+
- Your welcome email will contain a link to an onboarding form and to schedule your Bonus 1:1 Brand Strategy Call, it will also provide guidance on next steps for your Bonus Business Audit.
- From August 30th you will get access to the Slack Channel community space and receive a link to add our live call schedule for the next 6 months to your calendar.
- From Sept 2nd, modules will begin to release on a bi-weekly basis within the membership hub.
- Live calls will be hosted on Butter, and will sit at the same link each week.
How is the content delivered?
FAQs
What time will the Mentorship calls be?
Trust me. If I've been able to build a 6-figure design business alongside being a toddler mum, the chaos of ADHD and the control freakery of being on the spectrum, I promise there is hope for you yet! Let's re-ignite that flame.
Help! I'm close to throwing in the towel - will this help me?
How time intensive is the work?
Each module is split across a 2 week timeline: 1. Expansion | Dedicated to learning and getting total clarity on each step. 2. Integration | Dedicated to implementation, meaning you actually take action to see change in real-time.
You should allow 1-3 hrs each week for learning, live calls and integration, depending on where you're starting from.
You can absolutely watch the module content and implement in your own time, however the key live component of weekly mentorship is time sensitive. Calls are recorded for you to watch back the replays at your leisure.
Can I do this in my own time?
Master your mindset and recode your identity, systems and strategies and to truly embody excellence as a Design Business CEO, with bi-weekly seminars and high-level mentorship and accountability.